The Power of Social Media Strategy: Amplify Real Estate’s Journey
At Seven Summit, we believe social media is more than just likes and follows — it’s a growth engine. Few partnerships show that better than our work with Amplify Real Estate Services, a Spokane-based brokerage that has expanded into three states — Washington, Idaho, and Florida.
The Vision
When we first connected with Amplify’s founder, Kyle, he had a clear vision:
Build a strong brand presence on social media.
Highlight and celebrate the brokerage’s agents.
Create content that educates buyers and sellers, not just markets to them.
Kyle knew the value of educational storytelling and wanted posts that went beyond flashy listings — multi-slide carousels, agent features, and reels that broke down the real estate process in clear, approachable ways.
The Seven Summit Approach
We built a content strategy around education + human connection. That meant:
Educational multi-slide posts explaining real estate concepts in a way followers could understand.
Agent spotlights to showcase the people behind the brokerage, building trust and recognition.
Reels with engaging hooks designed to stop the scroll and position Amplify as a thought leader.
Consistent branding across platforms, ensuring Amplify’s voice is instantly recognizable.
The Results
Since launching our social media management for Amplify, the brokerage has experienced dramatic growth — both in agent recruitment and market presence. Engagement numbers have steadily climbed, and Amplify’s pages now act as both a marketing tool and a recruiting magnet for agents who want to join a forward-thinking brokerage.
Engagement metrics (Instagram, Facebook, LinkedIn, YouTube, Google Business Profile)
Engagement metrics
Exposure metrics (Instagram, Facebook, LinkedIn, YouTube, Google Business Profile)
Exposure metrics
Why It Matters
In real estate, social media is no longer optional — it’s where brand reputation, recruiting, and lead generation all meet. By pairing Kyle’s passion for education with our strategy for growth, Amplify Real Estate Services has gone from a regional brokerage to a multi-state presence with a social media footprint to match.
At Seven Summit, we’re proud to partner with Amplify as they continue to expand their reach and impact.
